Streamliner
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Although this morning,CNBC reportedthat the top-contender name being discussed among executives at Warner Bros.
Discovery is drumroll, like Max.
Yes, they want to take HBO away from HBO Max.
(We have to assume taking the plus sign from Discovery+ was abittoo basic.)
No decisions have been made officially, and a Warner Bros.
Discovery rep similarly confirmed to us that the name for the streamer is still being discussed.
Putting Chip and Joanna Gainesside by side with the Roys ofSuccessionprobably wasntnecessarilythe goal HBO execs had in mind.
What can we say?
Coming up with a new streaming-service name is proving tough.
Just ask the many pluses.
