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Its typically packed with a lengthy list of boasts (most-watched drama!, No.
1 new show!)
And yet, when you think about it, its actually not that much of a shock.
And you know how folks are always joking about how CBSs shows skew so [gasp] old?
Obviously CBS has not been immune to the ravages of audience erosion that have battered linear networks.
We have that in-house.
We have access to a lot of very valuable, very powerful promotional inventory, he said.
Or is the success sort of an after-the-fact fringe benefit?
The average age for CBS shows on Paramount+ is 18 years younger than the age on CBS linear.
How much does a shows performance on Paramount+ play into how you judge its success?
Do you view things similarly?
Or was it just a matter of opening up prime-time real estate for CBS?
Part of it is real estate.
But I also wanted to test the traditional notion of what a streaming original looks like.
And I think these are the conversations youre probably having on the Netflix side, too.
And I thinkSEAL Teamreally proved that.
So will wesee more shows that launch on CBS and then get converted into Paramount+ originals?
I think its highly possible.
So I could easily see that conversation happening again.
Were doing a version of that internationally.
It will end up airing on Paramount+ U.S. as well.
How actively are you committed to finding more of these franchise spinoffs of CBS shows for streaming?
Im constantly in conversations with our key creators and showrunners on some of our bigger franchises.
I very much believe in this franchise strategy.
And that opens up the possibility of doing originals made for streaming.
In the reality space, were looking at the same thing.
Shouldnt those be kept entirely in the Paramount Global universe?
I think you have to take a very title-by-title, bespoke approach.
You want the ability to sometimes make extra money by selling off some of the rights to other platforms.
Whats your take on whats been happening to them and what it means for the larger conversation about streaming?
I dont need to talk about any of our competitors.
What I would say is I believe in our differentiated strategy.
So a differentiated product strategy while the streaming business continues to evolve is just a better place to be.
I recognize that its a challenging time.
I recognize that all the stocks are getting hit right now.
We have incredible reach more reach than any of the broadcast networks on linear.
So I couldnt feel better about this past season.
Ghostsis obviously a great example of that.
Whats the lesson youre taking from its success?
Does it encourage more risk-taking at the data pipe?
And we trusted theGhoststeam, and they really delivered.
I dont think anyone in our world could ever have predicted the level of success we hit.
Oh, so you think there could be spinoffs ofGhosts?
Its early days, but I think it creates a universe.
But I think thats highly possible.
This interview has been edited and condensed.
