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LuLaRichbenefits from running roughly chronologically.

It also letsLuLaRichshowcase the oddity of LuLaRoes founders from the beginning.
(The Stidhams note those two are not biologically related.)
There are areas whereLuLaRichexcels.
None ofLuLaRichs highlights or slips are spectacular or egregious.
The first shot is of the Stidhams settling themselves into their interview chairs.
Look how meticulous she is, how focused on trivialities.
Its a shot that makes you realize how many times youve already seen it.
The narrative curve is familiar too, from personal to sociocultural and then back to personal again.
Its arcs are easy to anticipate, and its visual and directorial style is, too.