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The first thing to say about Prime Videos newLord of the Ringsseries is that it is big.

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Look how big it is!

It just keeps going!

Theres going to be a looming darkness.

You will remember what New Zealand looks like.

Still, some of the appeal will translate regardless.

The dwarfs march around their mountain caves with glorious Rube Goldbergesque machines and grunt with bearded gruffness.

The whole kit and caboodle is simply too big to be a failure.

Its emotional core, though simplistic, is just as big and openhearted.

It is a forthrightly sincere show, with no room for cynicism.

It seeks to consume all the oxygen.

It is storytelling by monetary brute force.

Is it even right to call it streaming TV?

Streaming serials, maybe.