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So naturally, the hottest trend in streaming right now is … adding commercials to previously ad-free platforms.
HBO series are still exempt from advertising … for now.
And while raising prices can bring in more revenue, it also risks increasing churn.
or frustrate them with long hold times to the point that they just gave up.
But D+ shows will feel a bit less premium when broken up by ads from Chevy and Coke.
I dont mean to single out Disney as the sole Scrooge McDuck here, by the way.
The price points I theorized about above are just that: theories.
None of this comes cheaply.
The biggest question mark in the ads versus no ads debate remains Netflix.
The (ad-)free ride is over.
